Note: Please understand that this website is not affiliated with the Elizabeth Arden company in any way, it is only a reference page for collectors and those who have enjoyed the Arden fragrances.


The goal of this website is to show the present owners of the Arden company how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back your favorite perfume!


Please leave a comment below (for example: of why you liked the perfume, describe the scent, time period or age you wore it, who gave it to you or what occasion, any specific memories), who knows, perhaps someone from the company might see it.

Wednesday, December 6, 2023

Aino by Babani c1944

"Aino" by Babani, launched around 1944, enters the olfactory landscape against the backdrop of a world deeply affected by World War II. The name "Aïno" itself carries a poignant significance—it originates from Finnish mythology, where Aino is a tragic figure, often depicted as a maiden who meets a sorrowful fate. In Finnish, "Aïno" can be translated to mean "the only one" or "the only beloved," encapsulating themes of uniqueness and perhaps a touch of melancholy.

Babani's choice of "Aïno" as the name for their perfume likely aimed to evoke a sense of allure and mystique. During the 1940s, amidst the wartime atmosphere, perfumes often served as a means of escape and fantasy, offering wearers a momentary reprieve from the harsh realities of the day. The name "Aïno" would have resonated with those seeking elegance and sophistication, perhaps appealing particularly to women who identified with the romanticized, tragic heroine archetype.

For consumers of the time, encountering a perfume named "Aïno" would likely evoke images of a refined, enigmatic woman—someone elusive yet captivating, embodying both strength and vulnerability. The name itself suggests a perfume that promises a blend of sensuality and complexity, appealing to those who seek a fragrance that tells a story beyond mere scent.

Emotionally, "Aïno" could evoke a range of feelings—from nostalgia for lost elegance and grace to a longing for a touch of luxury amidst wartime austerity. It might have stirred aspirations for a life touched by beauty and refinement, offering wearers a personal connection to a mythical past where fragrance symbolized both personal identity and societal ideals.

In summary, "Aïno" by Babani, launched in 1944, likely sought to transport its wearers to a world of myth and sophistication, offering a fragrance experience that resonated with the dreams and desires of its time.



Fragrance Composition:


I have no published notes on this composition. I would need a sample to tell you what it smells like.
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Fate of the Fragrance:


If "Aino" or "Aïno" by Babani is discontinued with the date of discontinuation unknown, it adds to its mystique and allure in the world of perfumery enthusiasts. Such discontinued fragrances often become sought-after for their unique formulations and the stories they evoke from their time period. For collectors and aficionados, discovering and experiencing a discontinued fragrance like "Aino" can be a special journey, connecting them to a piece of olfactory history that may no longer be readily available.


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