Tuberose by Elizabeth Arden, launched in 1932, is a fragrance that carries a sense of mystery and allure, evoking both the beauty and complexity of the flower for which it is named. The word "tuberose" comes from the Latin Polianthes tuberosa, and is pronounced as "too-buh-rose." It refers to a flower known for its rich, heady scent—often described as both sweet and spicy. The name itself evokes images of lush gardens in full bloom, its waxy, white blossoms unfurling at night to release their intoxicating fragrance. The tuberose flower is associated with deep passion and exotic allure, making it the perfect symbol for a fragrance designed to capture the essence of its namesake.
For women in the early 1930s, Tuberose would have been a bold, evocative choice. The time was one of cultural shift, with women embracing greater independence and freedom after the end of the First World War. The fragrance’s spicy, sweet floral profile was likely seen as a reflection of the strong personalities of women who were becoming more confident in their roles within society. "Tuberose" as a perfume name suggests sophistication and mystery, a scent to complement the woman who was poised and elegant, yet unafraid to express her deeper, more passionate nature.
